Business Description
Since 2001, Vivid Racing has developed one of the most recognized online automotive tuning and parts sales businesses. Starting from a $500 investment and a $1500 loan, Vivid Racing is now a multi-million dollar company with a Global clientele. Shipping parts worldwide has brought us brand recognition in some of the most emerging markets. In addition to Vivid Racing, Rob Rohn and Dan Mermelstein have also developed their manufacturing company, Agency Power and tuning company, VR Tuned. They have become well known in the automotive world for their Project Cars that some customers and fans have grown up with to eventually emulate. Vivid Racing has been featured in almost every major magazine about their business and cars they have built. Stepping outside of traditional marketing, they have been fortunate enough to compete in several exclusive Gumball 3000 road rally events covering 3 continents. With features from back in the day on ESPN2's "Import Racer" TV show and American Touge 2 DVD series, Vivid Racing continues its media recognition with a strong YouTube channel and large social media presence. As the business grows, so does its capabilities. Vivid Racing has established itself as a household name in the performance automotive industry to continually watch. No matter the size of the business, our number 1 priority will always be our customers!
