Every Big Drop employee adds a unique set of capabilities to the team, from our designers and developers who create cutting-edge websites that win awards to our project managers that guide clients through the creative process so they are able to drive real results when unleashed. We’ve all read the astounding statistics on mobile app usage: the Apple App Store now features over 2 million different apps which have been downloaded over 130 billion times; Google’s numbers are even higher with the Android operating system — as of June 2016, there were approximately 2.2 million apps available on the Google Play store. With mobile app design featuring a distinctive style that aims to take advantage of the unique properties of smartphones and tablet devices, it was only a matter of time until many of these characteristics began to heavily influence desktop web design in a significant way. Desktop web designers are now confronted with a reality where the users’ increasing adoption and preference of the mobile app experience is defining what makes for an engaging and effective user experience on a traditional web browser.