Mike's Famous Harley-Davidson® is the true embodiment of Americana culture.
Located in a historic Coca-Cola® factory building, Mike's Famous® houses hundreds of new and used motorcycles guaranteed to have something for everyone.

With over 55,000 square feet we have a large selection of Harley-Davidson's® as well as imports and other domestic brands.

You can visit our Parts Department with a large inventory of selections. Our Service Department can accommodate any make or model motorcycle. Shop our expansive MotorClothes® department for all your H-D® clothing and gear needs. Plus! If you're interested in learning to ride or just need to get your license, we have the best Riding Academy Program in the state. Or just stop in for a cup of coffee, always compliments of Mike.

We're not just your local Harley® shop, but your destination, your event space plus more! With a museum-like experience of automobilia, collectibles, Coca-Cola®, and Harley-Davidson® memorabilia, there's always a reason to keep coming back to visit.

When Mike took on the project overhauling this abandoned building, instead of designing the dealership the traditional way, Mike asked his customers to design and program what he calls ""Your Dealership."" This stands as a great example of adaptive reuse of a building and bringing out the architectural elements of the rugged structure featuring one of America's most beloved brands, Harley-Davidson®.

Located in the heart of downtown New London, Connecticut, YOUR dealership is just minutes off of I-95 and is situated halfway between New York and Boston. YOUR dealership is one of the largest Harley-Davidson® facilities in the nation.

We are also proud supporters of the United States Military. In 2015 Mike's Famous® received the Military Community Support Award as Business of the year by the Eastern Connecticut Chamber of Commerce. Mike's Famous® is also the official Toys for Tots headquarters for South Eastern Connecticut. The dealership serves as host for the Gift Run, one of the oldest bike-runs in Connecticut. In 2019, the run will be celebrating its 40th year! And home to the famous 1956 Ford Thunderbird Medal of Honor car, on permanent display at Mike's Famous®. A one-of-a-kind must see!