Since 2003, the Diamond Ring Company has been the Bay Area's premier jewelry retailer. Our dedication to sourcing quality diamonds and exceptional customer service make us a trusted authority in the local and international fine jewelry communities.

Much of our diamond jewelry is designed and created in-house, with diamonds imported directly from our sources in South Africa, Russia, India, and Israel. This choice to work directly with our diamond vendors gets rid of the middle man, helping you save more money on your diamonds.

In our showrooms in northern California, we carry an extensive selection of diamonds in all shapes and sizes. Additionally, we carry high-end watch brands as well as pre-owned Rolex, Cartier, and Breitling timepieces. The Diamond Ring Company is proud to carry the largest jewelry inventory in the area, with associates that are wholly committed to educating you about your favorite pieces and guiding you through the jewelry shopping experience.

So no matter what you're looking for -- an engagement ring, wedding bands, fashion jewelry, luxury watches, or a loose diamonds -- our team of experts will help you find the perfect choice.

We ensure that all our customers get the best value for their money, thanks to our considerable selection of products to fit every budget. Pay us a visit at any of our five Bay Area locations for an unforgettable shopping experience!